FireStarter: A Blog on IP Address Intelligence

firmographics

Firmographics | 4 min read

How to Build a Better ABM Target List Using Firmographics

The main goal of an account-based marketing strategy is to eliminate marketing to uninterested buyers and in turn increasing your attention and resources toward marketing to the specific group...
Firmographics | 1 min read

Firmographics for Account Based Everything

Firmographics — a term thrown around our office every 5 minutes or so, but one that you may not be as familiar with. Firmographics are attributes about companies that can be thought of similar to...