Reverse IP lookup technology provides information about the domain name behind an IP address. B2B marketers use this information to build account target account lists and track campaign effectiveness.
Whether you know it or not, chances are you interact with thousands or even millions of pixels every day. However, savvy marketers know that pixels can be used for much more than just watching cat...
If you've signed into Google Analytics in the past couple of days and are no longer seeing ‘Network Domain’ or ‘Service Provider,’ you’re not going crazy. This is not a mistake, not a bug, this is...
Let's imagine for a moment you’re craving sushi. You need a spicy tuna roll right now or you’re going to be upset for the rest of the day (if you don’t like sushi, think of something else). So what...
KickFire has always been an engineering-first company, so we pride ourselves on making life as easy as possible for our fellow developers. That’s why we offer a wide variety of both free and premium...
I think most of us can agree that integrity, in general, is a good thing, but when it comes to data quality, integrity means everything. In our eyes, data quality is the highest priority and is the...
If you’re like me, you grew up in a time before everyone over the age of 10 had a cell phone. When you wanted to call someone, you had to remember their phone number by heart. If you forgot it, oh...
At KickFire, we preach the power of IP address intelligence™ in identifying the companies behind anonymous website traffic and providing B2B marketers and salespeople with a much better understanding...
IP addresses are the unsung heroes of the internet. They allow us to send emails, share cat memes, binge-watch Game of Thrones, and post brunch pictures on Instagram. In short, IP addresses make the...
It’s no secret, attention spans are shrinking. Over the past 20 years, adult attention spans have dropped by more than 30%, and unfortunately, there’s no sign of this trend changing. This means we...
The data layer is the technical infrastructure that websites tap into to send and receive information and deploy applications. What does that mean in normal human speak? The data layer is the...
IP address intelligence is one of the most powerful sales and marketing technologies available today - providing valuable first-party data that can indicate buying intent or power countless...
IP address data is vast, consisting of thousands of sources and various methods to access account level information from an IP address. However, when it comes to reverse IP lookup data, where and how...
No, that’s not a typo in the title, and I promise it’ll make sense when you’re done reading this. We can’t talk about IPv6 without first explaining what exactly an IP address is. Internet Protocol...
