KickFire Blog: The Future of IP Address Intelligence™

Account-Based Marketing
Jun 27. 2019

3 Steps to Launch (or Enhance) Your Account-Based Marketing Strategy

Account-based marketing is not a new concept. It’s been proven that personalization enhances customer experience, increases leads, and ...

author: Andy Golden

Account-Based Marketing Target Accounts
Jun 19. 2019

The Cookie is Crumbling, Will Your Digital Marketing Strategy Crumble Too?

We’ve seen the writing on the wall that using cookies for digital marketing wouldn’t last. For years, the amount of data marketers have been ...

author: Angela Hawker

Reverse IP Lookup
Jun 11. 2019

Not All Data is Created Equal: What You Need to Know About Public vs. Private IP Data

IP address data is vast, consisting of thousands of sources and various methods to ...

author: Andy Golden

Reverse IP Lookup
Jun 06. 2019

The Internet of Cows: How IPv6 is Expanding Connectivity

No, that’s not a typo in the title, and I promise it’ll make sense when you’re done ...

author: Andy Golden

Account-Based Marketing Firmographics
Jun 03. 2019

Firmographics for Account Based Everything

Firmographics — a term thrown around our office every 5 minutes ...

author: Andy Golden