Sam Quicke

Marketing Director

Recent Posts

The Post-Pandemic Software Buyers Guide

If I had to sum up 2020 in one word, I would probably say dumpster-fire (ok, technically two). 

How to Turn an Anonymous Website Visitor Into a Warm Sales Lead

At KickFire, we always tout the ability to turn anonymous leads into sales leads. So in this article, we’re going to walk you step by step exactly how it’s done and how (with the right tools and...
Website Leads | 5 min read

How KickFire Uses KickFire: A Self Case Study

At KickFire, we believe in transparency when it comes to our products. It’s easy for us to tell you our products work, but we think it’s important to slow down and walk you through how exactly we...
Firmographics | 2 min read

What are Technographics, and Why Do You Need Them?

Despite sounding like a genre of underground rave music, technographics can be one of a B2B marketer’s most important tools when building an audience that will be receptive to their messaging.  ...
Technical | 3 min read

What Is The Return on Technology Investment?

“How long until we make our money back? What’s the ROI?”

5 Ways to Decrease Ad Waste Using Google Analytics & Ads

The look on Ben Franklin’s face says it all, he’s disappointed, he doesn’t like it when you waste your money, and I'm sure you don't either.  If you’re advertising on Google or any other search...
Reverse IP Lookup | 3 min read

Not All Data is Created Equal: What You Need to Know About Public vs. Private IP Data

IP address data is vast, consisting of thousands of sources and various methods to access account level information from an IP address. However, when it comes to reverse IP lookup data, where and...
News & Updates | 2 min read

KickFire Expands Account Based Intelligence Ecosystem with New Drift Integration

KickFire announces its integration with Drift to connect users with company identification data for their conversations and contacts.